Deskripsi Pekerjaan
Join our dynamic team as a Digital Marketing Specialist! Innovatech Indonesia is seeking a creative and data-driven professional to elevate our brand presence across digital channels. You'll craft compelling campaigns, analyze market trends, and drive measurable growth in Indonesia's competitive landscape. Enjoy a collaborative environment with cutting-edge tools and opportunities for professional development.
Tanggung Jawab
- Develop and execute multi-channel digital marketing strategies (SEO, SEM, social media, email)
- Manage brand campaigns across Indonesian platforms (Tokopedia, Shopee, Instagram, LINE)
- Analyze performance metrics using Google Analytics and marketing automation tools
- Collaborate with content teams to create culturally resonant Indonesian-language materials
- Optimize conversion funnels for e-commerce platforms
- Conduct market research and competitor analysis
- Manage digital advertising budgets and ROI optimization
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of digital marketing experience with Indonesian market exposure
- Proven expertise in SEO/SEM, social media advertising, and email marketing
- Strong analytical skills with experience in Google Analytics and marketing automation
- Proficiency in Indonesian and English (written/spoken)
- Creative mindset with understanding of local cultural nuances
- Certification in Google Ads or HubSpot preferred